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Fantasy Hockey Disability Insurance

MassMutual Fantasy Hockey Disability Insurance

How do you communicate the importance of disability insurance to a demographic who think they are invincible? You demonstrate how helpful it can be with an example that’s really important to them - their fantasy team.

(Role: Writer/CD)

NHL Fantasy seasons can go down the tubes if a star player goes down with an injury. We gave fantasy owners a chance to protect their championship dreams with virtual disability insurance.

How it works

Each owner is able to protect one player on their roster with fantasy disability insurance. If the insured player gets injured, the team will be supplemented with that player’s forecasted score for the game.